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Nearly 9 out of 10 Americans use the internet – for shopping, researching business services and reviews. Increasingly, your business is at risk of being overlooked without a memorable, user-friendly website. Additionally, a well-designed website should be part of your overall marketing strategy. It communicates your services with your target market and can drive additional sales through aesthetics, search engine optimization (SEO) and targeted advertising.

Maintain an Online Presence

A website is the digital equivalent of your brick and mortar location. Customers want to visit you online as much as in person, and your website communicates with and educates your customers. Website styles and web users’ habits change, and updating your website periodically can help your business stay relevant with improved usability, accessibility and placement within search results. Convinced yet? Here are a few more reasons to stake your place online:

  • Build your reputation
  • Two-way communication with customers
  • Extends your market
  • Increases productivity

Be Mobile Friendly

Is your website mobile friendly? Three-quarters of all Americans access the internet via smartphone and expect your site to load within 3 seconds looking great. Furthermore, websites that aren’t mobile friendly are being returned at the bottom of search results, meaning your desktop-only site is at risk of not being found online. If you’re still unsure, more reasons to go mobile include:

  • Improves advertising effectiveness
  • Easy access to new customers
  • Expands your local reach
  • Improves customer service
Contact us today to learn more about Web Design and request a quote.

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